This Week's Authority Move

This week, you learned two systems:

Monday + Tuesday: How to build methodology-based positioning that turns you from generalist to authority.

Wednesday + Thursday: How to architect visibility around a funnel that converts strangers to clients.

Now you need to do the uncomfortable part.

Claim your position publicly.

Why This Matters

You can have the perfect positioning statement saved in a document. You can understand the visibility funnel completely.

But until you declare your position publicly, it doesn't exist.

Most solopreneurs keep their positioning private. They test it quietly. They wait for permission. They hope someone will validate it first.

Nobody's coming to validate you.

The entrepreneurs making money didn't wait for approval. They claimed a position, declared it publicly, and built authority from there.

Your position becomes real when you make it public.

The Premium Positioning Declaration

Post this publicly on your primary platform this week.

Copy, customize, and share:

TEMPLATE:

"Here's what I'm claiming:

I help [specific person] achieve [specific outcome] through [your named methodology].

Unlike [common approach in your industry], I [your unique differentiator].

This is who I am. This is what I do. This is how I help.

If that resonates, let's talk: [link or email]"

Why This Works:

1. Forces clarity. You can't be vague in a public declaration. Writing it for others to see makes you commit to specific language.

2. Builds confidence. The moment you post it, you'll feel the shift. You're no longer exploring. You're claiming.

3. Attracts ideal clients. People who need exactly what you offer will recognize themselves in your positioning. They'll reach out.

4. Repels wrong fits. People who aren't a match will self-select out. This is good. You're not for everyone.

5. Establishes premium positioning. Clear, confident positioning signals authority. Authority justifies premium pricing.

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What Happens Next

After you post your declaration:

Some people won't respond. That's fine. They weren't your people anyway.

Some people will critique it. Ignore them. They're not your ideal clients. Their opinion doesn't matter.

Some people will message you. These are potential clients recognizing themselves in your positioning. Follow up.

You'll feel momentum. Public declarations create accountability. You'll start building content and offers around your positioning because you committed to it.

Your Branding Recap

What You Built:

• Clear methodology-based positioning

• Named system that differentiates you

• Understanding of strategic visibility

• Content funnel architecture

What You're Doing Now:

• Declaring your position publicly

• Updating all profiles with your methodology

• Planning content around your funnel

• Building confidence in your unique approach

What's Coming in Week 3: Strategic relationship building and network leverage. How to position yourself in others' networks to multiply visibility without creating more content.

The Declaration Challenge

Post your Premium Positioning Declaration before Monday.

Don't overthink it. Don't wait for perfect language. Post it.

B+ published beats A+ in drafts.

Tag me on X @TimoCodes or send it my way if you want feedback. But post it regardless.

This is where authority starts. With a public claim.

Your Third Move: The Platform Decision

You've declared your position. Now you need a platform to build authority.

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Monday starts Week 3: The network nobody teaches. How to strategically position yourself in other people's audiences to accelerate growth without burning out on content creation.